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Posts tagged social enterprise
Impact Measurement Insights and key pillars of the Business for Good/Social Enterprise Movement

‘Social entrepreneurship, or business for good, isn’t a new concept. In fact, it’s been around since the industrial revolution. And in Aotearoa, social enterprise has been widely recognised as part of Māori culture for a lot longer.’

“If you go back 150 years ago, a business’ purpose was two- fold,” Rebecca says. “While entrepreneurs wanted to make a profit, many were also driven to serve communities and wanted to provide their workers with resources like housing and affordable food.”

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Why ‘Buy-One-Give-One' companies could be causing more harm than good

‘Business for good’ is good for business. Research backs up that there is money to be made in ‘purposeful’ business. A study of over 30,000 people from Nielsen in 2014 indicated that 75 percent of Millennials and Gen Z (65 percent across all age ranges) will pay more for products and services that ‘give back’ to society. New research by Porter Novelli has also shown that 78 percent of Americans believe that companies have a responsibility to have a positive impact on society, while 77 percent have a “stronger emotional connection” to companies which they see to be driven by a social purpose.

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